Rita's Post. TUI
I've decided on Tui as my wine label.
My target market will attract the 30+ men and women foodies and wine connoisseurs.
I'm keeping the colour palette very simple on clear bottles, deep burgundy print for red wine and white print for white wine. The label will be printed on clear adhesive paper so the design will be transparent .


Here's a rough sketch of my idea.
I'm on the lookout for the perfect shape bottle for the design to sit correctly